Chapter 1 · Technology for Tourism
Studies in Business Informatics
University of Koblenz. In 1992, the first lectures on artificial intelligence. The lecturer still thought the computing power it needed was 100 to 200 years away.
Kai Stückmann · AI Consulting · Lake Constance and Allgäu
I advise hotels, hosts, mid-sized companies and municipalities on how AI simplifies processes and takes load off teams. I know many industries, tourism best.

Chapter 1 · Technology for Tourism
University of Koblenz. In 1992, the first lectures on artificial intelligence. The lecturer still thought the computing power it needed was 100 to 200 years away.
Chapter 1 · Technology for Tourism
Founded alongside my studies, managing director until 1996. Software for shop-floor data capture, warehouse management and employee analysis, over 150 customers.
Chapter 1 · Technology for Tourism
Founded in Wangen im Allgäu. Internet reservation systems for towns, spa administrations and travel agencies, 450 tourism destinations as customers.
Chapter 1 · Technology for Tourism
DTG sold to feratel. Until 2004, Head of Content and Sales Channels in Salzburg, authorized signatory.
Chapter 2 · Consulting, Strategy, Corporate
Managing director until 2012: strategy, finance, sales, marketing and processes.
Chapter 2 · Consulting, Strategy, Corporate
Qualification at the Akademie für Finanzwirtschaft, Stuttgart.
Chapter 2 · Consulting, Strategy, Corporate
Head of Sales Coordination and Strategy, authorized signatory: sales strategy, program office, change communication.
Chapter 2 · Consulting, Strategy, Corporate
Built photovoltaik-bundesweit.de. In 2011, revenue was over €10 million. In 2012, I left and sold my stake.
Chapter 3 · Entrepreneur
Founded: LED lighting for industry and commercial customers.
Chapter 3 · Entrepreneur
My own product for golf, sports and the workplace, for private and business customers.
Chapter 3 · Entrepreneur
Co-owner until 2019: mobile structures for tourist rentals, the igloo hut and igloo sauna.
Chapter 3 · Entrepreneur
The first park with eco-friendly wooden igloos at a swimming lake. Managing partner and a host myself.
Chapter 4 · Artificial Intelligence
Consulting on process optimization with AI around Lake Constance, in the Allgäu and across the DACH region.
Chapter 4 · Artificial Intelligence
Co-founder and board member: operational processes and the complete backend for a stock corporation that opens up stakes in pre-IPO startups to private individuals. Successful exit in 2024.
Chapter 4 · Artificial Intelligence
Managing director until 2025: multilingual, AI-supported processes, ISO 9001, handover to a team of over 10 people.
Chapter 4 · Artificial Intelligence
AI assistants for email, phone and messenger, operated in German data centers. Managing director of busical AI GmbH since 2025.
Chapter 4 · Artificial Intelligence
For ibelsa and DIRS: maintains rates and automatically markets booking gaps as last-minute offers. This brings additional bookings and revenue.
What comes out of it today
From the first analysis through strategy and roadmap to rollout in your business.
Learn moreFor hotels, hosts, tourism destinations and municipalities with a tourism focus.
Learn moreProcess optimization with AI: improving workflows, creating plans, developing workflows that often keep running without AI afterward.
Learn moreBringing teams along, building acceptance, AI literacy under the EU AI Act.
Learn more60 to 80 %
less effort on recurring processes. That is what the first customers save with AI assistants and the Aktionspilot.
For guest emails in hotels, over 70% less time per reply. Implemented with busical AI.
The method
01 · Egg
Capture processes, data and goals. Where does routine cost the most time today?
02 · Caterpillar
Assess potential, choose tools, set a roadmap with clear steps.
03 · Pupa
Introduce, train people, reorganize processes. This is where the change happens.
04 · Butterfly
Measure in operation, refine, and tackle the next process.
References
AI product from busical AI · since 2026
Fills booking gaps with last-minute offers and maintains rates automatically: more bookings, more revenue. For ibelsa and DIRS.
ViewAI product from busical AI · since 2024
Over 70% less time spent answering guest emails.
ViewOwn business · since 2020
My own park with wooden igloos at a swimming lake. A host myself.
ViewFounded in 1996 · 1996 to 2004
Reservation systems for 450 tourism destinations, sold to feratel in 2000.
ViewHotel
More bookings as the goal, plus a cinema-quality brand film.
ViewHost
Brand identity for a host, more visits and bookings.
ViewImplementation
AI assistants for email, phone and messenger, the Aktionspilot for rates and last-minute availability, and custom development. Operated in German data centers.
Frequently asked questions
For hotels and hosts, for mid-sized companies, for municipalities with a tourism focus and for associations. I know many industries, tourism best.
Nothing. In 30 minutes we clarify where AI saves you time and whether working together makes sense.
No. We start with your processes, not with the technology.
Solutions from busical AI run in German data centers. Before rollout, we decide together which data goes where.
Around Lake Constance, in the Allgäu and across the whole DACH region, on site or by video.
This is about consulting: analysis, strategy, support. busical AI implements, with its own products and custom developments.
In the intro call, we work out where AI saves you time. Free of charge, by video or in Wangen im Allgäu.