Trade fairs and recruiting
Mauthe Beton
A trade fair film as an eye-catcher, later also used to find employees.
Starting point
Mauthe Beton wanted to win more contacts at trade fairs.
Approach
- Trade fair film as an eye-catcher at the booth
- Second use as recruiting films
My role
Concept, strategy and implementation.
Result
A film that works at the trade fair and in the search for employees.